InnerJoi Hydrate
Say hello to hydration for hair and scalp.
Our Inner Joi™ Hydrate formulas, made with Apple Extract, provide all-day hydration for a healthy hair appearance while making your scalp feel fresh and replenished as well.
Inner Joi products are developed with your hair and our environment in mind. Our focus is on creating clean† formulas with a high level (86%-98%) of naturally-derived* ingredients that don’t compromise on performance.
Outer beauty
While inner beauty may be what’s most important, we wanted to ensure that what’s on the outside (our packaging) didn’t fall short when it comes to being sustainably conscious. All Inner Joi shampoos and conditioners are packaged in recovered and recycled Social Plastic®***, which supports communities in need and helps fight ocean plastic pollution. All other Inner Joi bottles are made with a minimum of 50% post-consumer recycled plastic.
What does all this mean?
Clean haircare language can sometimes be unclear, so you may be wondering what we mean when we talk about clean†, naturally-derived*, and sustainable. Let us explain…
Animal test-free, vegan formulas, all made with 86%-98% naturally-derived* ingredients + pure Joico performance. This means that the ingredient is made from plant and mineral-derived materials and water which have undergone limited processing.
PETA’s Beauty Without Bunnies global program recognizes brands like Inner Joi that meet their no-animal-testing standards. Moreover, our entire
InnerJoi product line is free of animal-derived ingredients so we’re certified “Global Animal Test-Tree and Vegan” by PETA, which means a brand is truly cruelty-free.
All Inner Joi products are made without:
Silicones • Parabens • Gluten • SLS/SLES Sulfates • Phthalates • Mineral Oil
All Inner Joi shampoos and conditioners are bottled in 95% recovered & recycled Social Plastic® to support communities in need and help fight ocean plastic.
Our Inner Joi shampoo and conditioner bottles are made using 95% Social Plastic***, from Plastic Bank.
Plastic Bank is stewarding the collection of ocean-bound plastic and empowering collection communities to thrive. The recycled plastic is reborn as Social Plastic® feedstock and used in the production of products and packaging – thus helping create new life for old plastic.
- Made with 95% Social Plastic***
- Reduces carbon omissions
- Makes a positive impact on the planet and helps fight poverty
About Plastic Bank
Plastic Bank envisions a wasteless world. We empower the Social Recycling movement that stops ocean plastic and helps alleviate poverty. Our collection communities exchange plastic waste as currency for income and life-improving benefits. Exchanges are recorded through our proprietary blockchain-secured platform, enabling traceable collection, secured income, and verified reporting. The collected material is processed into Social Plastic feedstock for reuse in products and packaging.
PlasticBank® and Social Plastic® are trademarks of The Plastic Bank Recycling Corporation.
Learn more at plasticbank.com.
What does all this mean?
Clean haircare language can sometimes be unclear, so you may be wondering what we mean when we talk about clean†, naturally-derived*, and sustainable. Let us explain…
Animal test-free, vegan formulas, all made with 86%-98% naturally-derived* ingredients + pure Joico performance. This means that the ingredient is made from plant and mineral-derived materials and water which have undergone limited processing.
PETA’s Beauty Without Bunnies global program recognizes brands like Inner Joi that meet their no-animal-testing standards. Moreover, our entire
InnerJoi product line is free of animal-derived ingredients so we’re certified “Global Animal Test-Tree and Vegan” by PETA, which means a brand is truly cruelty-free.
All Inner Joi products are made without:
Silicones • Parabens • Gluten • SLS/SLES Sulfates • Phthalates • Mineral Oil
All Inner Joi shampoos and conditioners are bottled in 95% recovered & recycled Social Plastic® to support communities in need and help fight ocean plastic.
Our Inner Joi shampoo and conditioner bottles are made using 95% Social Plastic***, from Plastic Bank.
Plastic Bank is stewarding the collection of ocean-bound plastic and empowering collection communities to thrive. The recycled plastic is reborn as Social Plastic® feedstock and used in the production of products and packaging – thus helping create new life for old plastic.
- Made with 95% Social Plastic***
- Reduces carbon omissions
- Makes a positive impact on the planet and helps fight poverty
About Plastic Bank
Plastic Bank envisions a wasteless world. We empower the Social Recycling movement that stops ocean plastic and helps alleviate poverty. Our collection communities exchange plastic waste as currency for income and life-improving benefits. Exchanges are recorded through our proprietary blockchain-secured platform, enabling traceable collection, secured income, and verified reporting. The collected material is processed into Social Plastic feedstock for reuse in products and packaging.
PlasticBank® and Social Plastic® are trademarks of The Plastic Bank Recycling Corporation.
Learn more at plasticbank.com.
HYDRATE SHAMPOO
Shop Now At Your Local Distributor
Features & Benefits
86% naturally-derived ingredients*
Hair and scalp feel clean and refreshed
Gentle cleansing & won’t leave scalp feeling tight
Free of SLS/SLES sulfates**
Certified PETA Global Animal Test–Free and Vegan (Learn more about the certification)
*According to Global ISO 16128 Standard, 86%-98% naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 86%-98% of the formulas
**SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate
Why It Works
VEGAN PROTEIN: This vegan form of protein, made from pea and vegetable sources, mimics the protein found naturally in hair.
OLIVE ESTER: Biodegradable and upcycled from the production of olive oil, this olive ester helps support healthy-looking hair.
APPLE EXTRACT: A natural humectant and widely considered to be a superfood, this apple extract is made using sustainable upcycling.
ALOE: Rich in essential vitamins, amino and fatty acids, and known for its hydrating properties.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Decyl Glucoside, Cocamidopropyl Betaine, Aloe Barbadensis Leaf Juice, Glycerin, PEG-120 Methyl Glucose Trioleate, Dimethyl Lauramide/Myristamide, Phenoxyethanol, Parfum (Fragrance), Sclerotium Gum, Menthol, Sodium Benzoate, Polyquaternium-10, Citric Acid, Glycol Distearate, Polyquaternium-7, Propanediol, Laureth-4, Sodium Gluconate, Ethylhexyl Olivate, Cetrimonium Chloride, Benzyl Alcohol, Sodium Hydroxide, Pyrus Malus (Apple) Fruit Extract, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Lactic Acid, Benzoic Acid, Squalane, Methyl Oleate, Potassium Sorbate, Hexyl Cinnamal, Limonene, Alpha-Isomethyl Ionone.
Let's Try It
Apply to wet hair. Lather. Rinse.
Follow with Hydrate Conditioner.
HYDRATE CONDITIONER
Shop Now At Your Local Distributor
Features & Benefits
97% naturally-derived ingredients*
Restores moisture to hair
Nourishes and leaves hair feeling soft
Certified PETA Global Animal Test–Free and Vegan (Learn more about the certification)
*According to Global ISO 16128 Standard, 86%-98% naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 86%-98% of the formulas
Why It Works
VEGAN PROTEIN: This vegan form of protein, made from pea and vegetable sources, mimics the protein found naturally in hair.
OLIVE ESTER: Biodegradable and upcycled from the production of olive oil, this olive ester helps support healthy-looking hair.
APPLE EXTRACT: A natural humectant and widely considered to be a superfood, this apple extract is made using sustainable upcycling.
ALOE: Rich in essential vitamins, amino and fatty acids, and known for its hydrating properties.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Decyl Glucoside, Cocamidopropyl Betaine, Aloe Barbadensis Leaf Juice, Glycerin, PEG-120 Methyl Glucose Trioleate, Dimethyl Lauramide/Myristamide, Phenoxyethanol, Parfum (Fragrance), Sclerotium Gum, Menthol, Sodium Benzoate, Polyquaternium-10, Citric Acid, Glycol Distearate, Polyquaternium-7, Propanediol, Laureth-4, Sodium Gluconate, Ethylhexyl Olivate, Cetrimonium Chloride, Benzyl Alcohol, Sodium Hydroxide, Pyrus Malus (Apple) Fruit Extract, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Lactic Acid, Benzoic Acid, Squalane, Methyl Oleate, Potassium Sorbate, Hexyl Cinnamal, Limonene, Alpha-Isomethyl Ionone.
Let's Try It
Apply to clean, damp hair.
Leave in 1 minute.
HYDRATE DETANGLER
Shop Now At Your Local Distributor
Features & Benefits
97% naturally-derived ingredients*
Hydrates hair with one use
Detangles & nourishes hair
Hair looks smooth & less frizzy
Certified PETA Global Animal Test–Free and Vegan (Learn more about the certification)
*According to Global ISO 16128 Standard, 86%-98% naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 86%-98% of the formulas
Why It Works
VEGAN PROTEIN: This vegan form of protein, made from pea and vegetable sources, mimics the protein found naturally in hair.
OLIVE ESTER: Biodegradable and upcycled from the production of olive oil, this olive ester helps support healthy-looking hair.
APPLE EXTRACT: A natural humectant and widely considered to be a superfood, this apple extract is made using sustainable upcycling.
ALOE: Rich in essential vitamins, amino and fatty acids, and known for its hydrating properties.
Aqua (Water, Eau), Glycerin, Cetearyl Alcohol, Isoamyl Laurate, Ethylhexyl Olivate, Phenoxyethanol, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Parfum (Fragrance), Dicetyldimonium Chloride, Isopropyl Alcohol, Pyrus Malus (Apple) Fruit Extract, Lauryl Glucoside, Sodium Gluconate, Caprylyl Glycol, Squalane, Guar Hydroxypropyltrimonium Chloride, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Citric Acid, Lecithin, Sodium Benzoate, Potassium Sorbate, Benzoic Acid, Dehydroacetic Acid, Hexyl Cinnamal, Limonene, Alpha-Isomethyl Ionone, Linalool, Benzyl Alcohol, Citronellol.
Let's Try It
Apply to clean, damp hair.
Leave in 1 minute.
