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A concentrated, whipped styling foam that creates maximum density and incredible volume that lasts even in high humidity.
Plum Kernel Oil nourishes hair with incredible moisture without adding weight.
This creamy, luxurious feeling foam will lock your style in place for up to 72 hours. It will deliver an ultra-firm, flexible and touchable hold with incredible fullness, thickness and volume.
I Love Joico products that's all I use. And I love this power whip. It gives you volume and wonderful fullness without weighing it down, I have thick hair, and this gives me a VAVOOM! you don't need a lot, just a small amount , put it thru your hair and blow dry. Loveeee it.
From the first spray I loved it! It comes out in a whipped, creamy foam that disburses through the hair very evenly. While blowdrying, I noticed amazing body the hair was given, but what was even better was that the body lasted throughout the blowout. With other mousses, the hair will fall flat by the time you get to the next section or two; not with Power Whip! The finished product is always satisfactory and the hair is always touchable and the volume will last. Finish off with a little Power Spray and you are ready to go!
This is the best mousse I've ever used, and I've used a lot. It gives my difficult to style hair incredible volume and hold. I normally have to use 2-3 products to get my hair to behave, now I am only using this with a little hair spray. It really is amazing, won't be without it now.
I am not usually a fan of joico.. But this product is amazing!!! It's like a cross between Sebastian's whipped cream, and AG Big Wig. It's a bit difficult to blow dry hair but the end result is well worth the extra work.. Soft hair, just the right about of volume, smells fantastic, and you don't need a lot!
My fav new product!!