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Five minutes. That’s all it takes for this super-hydrating rescue worker to come to the aid of your coif. We’re not just talking about bringing in big-time moisturizers to banish the driest of strands; but the ability to actually increase hair strength and reduce breakage by up to 80%. No salon… no investment… no appointment needed.
Perfect choice for: Coarse, dry, frizzy hair desperate for an almost-instant hydration salvation.
Here’s how: After washing hair, apply Moisture Recovery Treatment Balm, and leave in for five minutes before rinsing and reveling. Your dry hair is in for a treat!
The inside secret: We gathered the most nourishing moisturizers around – Murumuru, Olive, and Shea Butters – to rehydrate hair, add fluidity, shine, and movement.Buy Now
* Loxa Beauty is authorized by Joico.
Best product I've ever tried for my hair! It's absolutely amazing.
I have thick, curly hair - and it's naturally dry. This really worked wonders! Will be using this till the day I die!
Great product if your hair is dry and thirsty all the time. My hair loves moisture and after using joico my hair feels really soft and manageable.
This product is awesome. I used it for the first time today. A great detangler for natural hair. Definitely a staple for me now.
I defiantly recommend this hair product to anyone that has dry hair! It smooths my hair out completely and you can see such a difference after one use. Love this product.
I decided to strip all the red dye out of my hair... At home... By myself. Really bad idea and my hair was straw. I have really thick, frizzy, wavy hair and nothing ever works on it. Then came along this amazing product. After 3 uses my hair is smooth, shiny and always tangle free. I do notice that from time to time it can get a little greasy so I do a apple cider vinegar mix on my roots and let the hydrator work on the ends. My new favorite product.