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Five minutes. That’s all it takes for this super-hydrating rescue worker to come to the aid of your coif. We’re not just talking about bringing in big-time moisturizers to banish the driest of strands; but the ability to actually increase hair strength and reduce breakage by up to 80%. No salon… no investment… no appointment needed.
Perfect choice for: Coarse, dry, frizzy hair desperate for an almost-instant hydration salvation.
Here’s how: After washing hair, apply Moisture Recovery Treatment Balm, and leave in for five minutes before rinsing and reveling. Your dry hair is in for a treat!
The inside secret: We gathered the most nourishing moisturizers around – Murumuru, Olive, and Shea Butters – to rehydrate hair, add fluidity, shine, and movement.Buy Now
* Loxa Beauty is authorized by Joico.
I bought this product at a mall in El Paso TX... a friend of mine (who's mexican) recommended it to me for my natural dry brittle hair. By the second wash my hair immediately started coming back to life. I don't use anything else! What I like the most is that this product is for all races and different hair types. I even have my mom hooked on it. I'm so glad I was introduced to the this product. I will definitely continue to use!
This treatment is great! My hair was becoming quite dry from colour and this brought the moisture back into my hair
I've been using this product for year and i love love love it.
I found this product a year ago. My hair after treatment is smooth and soft.
Have tried a few but nothing else vomes close. My favourite. Can't go with out it.
Desde que probé este tratamiento mi cabello me quedo suave sedoso ,por esta linea de Joico aprendi sobre la manteca de Murumuru y sus beneficios;Joico eres lo mejor.
I have very kinky African American hair in tight coils that is difficult to detangle. I had a lot of trouble going longer than 2 months without a relaxer until I used this. Now I am able to go 3 months and still comb through my new growth. My hair also holds onto moisture more during the week.
My hairdresser recommended this to me and I am amazed by the results. I have really thick, coarse, curly hair (that gets a lot of straightening too) with ends that were snapping off when I brushed it. The immediate difference I felt in my hair was awesome. Its soft, hydrated and way less snappage. Love it.
I'm a stylist myself and have been looking for something to revive my dry, over processed hair. A friend recommended this to me and I caved and bought it. Best thing I have ever done for my hair. I recommend this to all my clients.