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There’s dry hair… and there’s hair that’s so parched, so thirsty, so starved for moisture that only a serious drink could bring it back to life. Intense Hydrator is the cocktail of choice: a profoundly nourishing treatment (at a gentle 3.5 PH level), offering immediate hydration to hair that’s gasping for air.
Perfect choice for: Frizzy, erratic, dry locks that have been zapped of moisture from by everything from chemical treatments to the environment… to lousy genes.
Here’s how: After shampooing, apply generously to the hair shaft and allow to penetrate for a full five minutes. Rinse and style as usual… but with far shinier results.
The inside secret: Bio-Advanced Peptide Complex is a master at quenching thirst by restocking Amino Acids; Silicone seals the cuticle and delivers intense shine; while Lanolin and Shea Butter replace lost lipids.Buy Now
* Loxa Beauty is authorized by Joico.
This stuff is unreal! I have been bleaching and straightening my hair for 8 years. A hairdresser friend told me about this product and it is my holy grail treatment. I use it as a conditioner and sleep with it in maybe once a week. Since I have been using it my hair has been growing and finally it is long! The past year my hair has never been healthier. LOVE IT!
I love this product! I use it after my conditioner every time I shampoo my hair, and it always leaves my hair so soft and shiny, without any frizz! I am trying to grow out my hair, and this has really done the trick for how much damage I put my hair through. I love all my joico products!
I have used this product on my relaxed hair as well as my transitioning roots and I can not tell the difference between the two after styling. I have also notice MUCH less hair on my sink when styling. Thanks Joico.
I decided to try this because my hair fit the "dry fried thirsty" description. Lately my hair had looked like a pile of frizzy straw and it really bothered me. The second I washed this out I knew it was already different. It already felt silky! You wouldn't even recognize my hair as the same. Silky detangler old light and just so healthy looking. My favorite product they I've ever used
I have Juliet\'s that fried my hair! Dark brown to blonde and I was so scared I\'d have to cut some off. This product in one use has given me HOPE! My hair is almost back to normal and I think I am a user for life! I have used the KPak reconstructir 14 years ago so I was hoping this would work and it does! I\'m trying to blend greys with hilites and this line is going to allow me to keep my length and the colour! I\'m buying it for my mom for mothers day! It\'s a game changer! MUST buy if you have hair issues!!!