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There’s dry hair… and there’s hair that’s so parched, so thirsty, so starved for moisture that only a serious drink could bring it back to life. Intense Hydrator is the cocktail of choice: a profoundly nourishing treatment (at a gentle 3.5 PH level), offering immediate hydration to hair that’s gasping for air.
Perfect choice for: Frizzy, erratic, dry locks that have been zapped of moisture from by everything from chemical treatments to the environment… to lousy genes.
Here’s how: After shampooing, apply generously to the hair shaft and allow to penetrate for a full five minutes. Rinse and style as usual… but with far shinier results.
The inside secret: Bio-Advanced Peptide Complex is a master at quenching thirst by restocking Amino Acids; Silicone seals the cuticle and delivers intense shine; while Lanolin and Shea Butter replace lost lipids.Buy Now
* Loxa Beauty is authorized by Joico.
I absolutely LOVE this product! I was looking for a new hair mask and while I was reaching for the Macadamia one, this caught my eye. I purchased this instead because it was less expensive. I'm so glad I bought it! It's amazing! My hair feels like silk! I would have given it 5 stars but I hate the smell. My boyfriend agrees that it smells like a cheap hand lotion.
It's a great product to use after dying hair blonde. It leaves your hair silky soft and proteced from chemical and heat damage, its worth ethe price!!
Wow!! Awesome product! I have started to use this as a conditioner every other day. I just apply to my hair after shampooing, leave it in for about 5-10 minutes, and as I rinse it out I use a wide-tooth comb to get out the tangles. I then let my hair air dry and when it is completely dry I go to bed. This morning I woke up after this normal routine and my hair - which is fine, has been dyed blonde and is suffering from damage and split ends galore - was sooooo soft, glossy and lovely. I didn't even need to heat-style it, it was so smooth already. This product is yes a little pricey for a conditioner but I think it is definitely worth it! Buy it!! xoxo
Tried this for the first time the other day and I am already impressed. I use it along with the shampoo and conditioner. Would love to try the other products as well, does anyone know where you can buy it in the GTA area?
I have naturally curly frizzy hair and when I used this after my regular shampoo/conditioning routine the result was silky smooth hydrated hair
Can this product be used while breastfeeding?
can this be used daily....I love Joico and work in a wholesale for pof only
Absolutely love the difference this product makes on my hair. It is a quality product that leaves hair smooth and shiny. Much better than anything you'll find in the drug stores.