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Joico Videos

Scarf Trick: Braid Tutorial

There are a few simple requirements for a summer hairdo: It has to keep you feeling chill... be completely easy to master in minutes... and make you look as though you're a style genius. In our latest How-To video series, we share glam scarf tricks that take you from cool and casual to downright sophisticated, without a complicated arsenal of styling tools and hair gizmos. Joico guest artist, Eric Mayes, and fashion blogger, Sophie Elkus, introduce something better than a braid but just as easy to pull off... a chic-and-colorful scarf that effortlessly twists its way through the most un-dressiest of tresses.

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Joico Notables

  • Body Luxe
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  • Scarf Trick: Braid Tutorial
  • Cali Casual Head To Toe Style with...
  • Rocker Chic Head To Toe Style with...
  • Fashion Week with Kat Tanita
  • Hollywood Glam with Whitney Port
  • NYC Head-to-Toe Style with Whitney Port
  • Joico Trend Collection: In-Excess
  • D2F and Beauty Force: College to Career
  • Celebuzz: Getting and Caring for Balayage Haircolor...
  • Drab to Fab: Summer Style Session
  • Drab to Fab: Damien Carney Wows Your...
  • Moisture Recovery
  • Body Luxe
  • Color Endure
  • Drab to Fab: Ponytail Tips
  • PERFECT BLOWOUT
  • D2F: Get it Straight
  • Head-to-Head Challenge
  • DRAB TO FAB HAIR WEBISODES: WHAT A...
  • Red Carpet Hair Tips with George Papanikolas
  • Hollyscoop features Joico’s Celebrity Hair Colorist George...
  • Joico Turn Heads: It’s More Than A...
  • Joico Eco Turbines
  • Joico Eco Plastics
  • Joico Eco 2012
  • Joico Eco 2011
  • Joico Official Eco Video
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  • Joico Pop-up Braid Menu: How-to Tutorial for...
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