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The Hottest (Hair) Picks On Netflix

If gorgeous hair isn’t a reason to binge-watch Netflix, we don’t know what is. And we’re not the only ones who are tuning in these days for more than a good plot line: With the help of six very discriminating reviewers (read: Joico’s most high-profile hair stars, like Drea Lecher, Denis De Souza, and Gion Vincent), we’ve got your fall lineup in the can…



Her picks…

Emmy Rossum as Fiona Gallagher in Shameless

Thumb’s Up: Her hair is always perfection — on screen and off! I’d

love to get my hands in those locks and add some soft balayage lights; and lay our 7NWB LumiShine Liquid Glaze over them.



Sophie Turner as Sansa Stark in Game of Thrones

Thumb’s Up: Her light golden-copper reds…YES! Here at Joico, we do them best (yup, I said it), so I’d love to play with her enhancements within our amazing color shade options in the JoiColor System. I mean, really, just when you think it can’t get better….



Natalie Dormer as Margaery Tyrell in Game of Thrones

Thumb’s Up: Always soft, pretty and simple; the styling is done so well. (Note: Simple doesn’t necessarily mean easy.)



Nathalie Emmanuel as Missandei in Game of Thrones

Thumb’s Up: That texture is EVERYTHING!  Can we say Duo Lights? Yes, please.



Kit Harrington as Jon Snow in Game of Thrones

Thumb’s Up: The perfect cut and style to support those perfect curls.  I’m pretty sure Kit needs to have our Joico Curl line on hand forever.


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Kathryn Hahn as Raquel Fein in Transparent

Thumb’s Up: Not only is she an amazing actress, but I absolutely love the way her deeper base contrasts with the very natural highlights I give her to accent her skin and eyes. We use LumiShine 5NA + 20 for roots; Vero K-PAK Creame Lightener + 20 Volume Developer for about 10 minutes just to break the color a little bit. Then, it’s rinse time, followed by a gloss of LumiShine 1/3 Clear + 1/3 8NA + 1/3 9V.




Bryce Dallas Howard as Lacie Pound in Black Mirror

Thumb’s Up: Beautiful hair! This look is so subtle and soft; it’s just a whisper of golden-red. I find that the NWB line in LumiShine is incredible for softening reds without browning out your formula. To recreate Bryce’s subtle bronzed look, I’d go with LumiShine Permanent Creme Color 1 1/2 oz. 10NWB + 1/2 oz. 8NC.  Afterwards, I would glaze with equal parts LumiShine Liquid Color in 10NG + 9NC for a sheer, golden glisten.



Drew Barrymore as Sheila Hammond in Santa Clarita Diet

Thumb’s Up I kinda dug this fun, kooky throwback to 80’s/macabre comedy. And Drew is one of the pioneers of the Ombré — she wears it really well. To create the look, I’d foil Blonde Life Lightener in strategic places to contour her face; particularly around her hairline, behind her ears (to give a glow underneath), as well as on the part line.  I would then use Free Play Clay Lightener to paint in bright, sunny pieces on hair lengths. Drew’s natural base is dark, but she still lightens it slightly for a shadowed-but-soft look. For this, I would use LumiShine permanent 7NA. What I LOVE about the NA’s is that they are green-based, which is excellent for canceling red as you are lifting, and they offer a very cool/natural result. I would gloss with LumiShine Demi-Permanent Liquid Color 9NV mixed equally with 10NWB for  a soft champagne glow.




Katherine Langford as Hannah Baker in 13 Reasons Why

Thumb’s Up: Katherine sports one of my favorite go-to textures/styles. Sometimes she’s rocking a more natural curl and other times she glams it up with a polished, refined wave.

To get her more natural look, apply Joico Curl Defining Contouring Foam Wax to damp hair from roots to ends, diffusing hair upside down until 90% dry, then flip the head right side up. (Be mindful of which side you would like the hair to gravitate toward, and flip in the same direction.) Next, use Joico Hair Shake on the ends, working your way up, and lifting the hair away from the head for extra root volume. Every few sprays, take a look in the mirror and scrunch the product… it works fast and you don’t want to over apply. Finally, spray Joico Flip Turn Volumizing Finishing Spray around the face for stability and control (and to keep hair from dropping into the eye line).



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To get her polished look, I recommend a nice, smooth blowout with Joico Heat Set until fully dry, and then curl hair in 3-inch panels, from the bottom to the top. Use 2 different size irons (1 inch and 1 ¼ inch) and work your way to the crown, making sure to clip the uncurled hair out of the way to ensure a nice, clean section. For best results, wrap the hair around the iron and leave the last inch out for a more modern, youthful look. To finish, emulsify Joico K-PAK Protect & Shine Serum in your hands, and apply from mid-shaft to ends. Feel free to flip head upside down and add extra oomph with Joico Flip Turn Volumizing Finishing Spray; give hair one more spritz after you flip hair back up.



Robin Wright as Claire Underwood in House of Cards

Thumb’s Up: This season, Robin’s character had a bit of a job title switcheroo, which naturally called for a hairstyle upgrade. As a woman with more power, it appears that her visual strength has softened a bit, inviting the girlyness of a touchable bob to replace the structure of her previous signature haircut. Robin’s facial structure has proven to be able to rock any length, from down to the waist all the way to a crop. This new look has such a strong and regal shape, yet with a soft flowing texture. To recreate it, start with damp hair and apply Joico JoiWhip from roots to ends, blow-drying hair under with a large, round brush from the bottom to the mohawk section on top. Then, begin blowing the hair down and back up in a Farrah Fawcett motion; set it for a few minutes with large silver clips while you work on the texture of the bottom portion. Then, using a mid-to-large- size barrel curing iron (and beginning in the back, working your way forward), bend the hair in alternating sections both towards the face and away from the face. Soften the look by running a large-tooth comb from roots to ends. And finally, spray Joico Hair Shake from mid-shaft to ends, scrunching as you go; a final pass of Joico Power Spray Hairspray holds fringe hair in place, so eyes get all the focus.




Emilia Clarke as Khalessi in Game of Thrones

Thumb’s Up: Her platinum hair and braids are so on trend at the moment, and have inspired today’s number-one hair color. She’d fit right in at Coachella! To create Emilia’s look, go with Joico’s Blonde Life Lightener with 9+ levels of conditioning lift; followed by Vero K-PAK Color Toners in TSB or TPB to ensure the icy hue. LumiShine Demi-Permanent Liquid 9NV +Clear is another option for a clean, translucent, smoky tone with unbelievable shine.



Madelaine Petsch as Cheryl Blossom in Riverdale

Thumb’s Up: Hands down, my vote goes to Madelaine Petsch. I’ve never seen red locks like that — effortless and wearable. With the LumiShine NRG’s launching, she’s the perfect example of a neutral anchoring a red shade. Not too bright, not too dull!


For more celebrity hair inspiration, check out our Emmy’s hair how-to.