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The star of Joico’s gleam team, this powerful-yet-lightweight wax styler delivers the ultimate glossy finish to hair that wants its luster back. It’s our favorite way to amp up shine, smooth down flyaways, and turn the spotlight on really great hair color.
Perfect choice for: Any hair – short, fine, layered, long, or voluminous–that needs a serious dose of shine (or even just a clever spot of finishing to highlight a great blowdry).
Here’s how: Just a drop or two rubbed into the palm of the hands and you’re ready to work this instant shine amplifier into dry hair. It’s especially genius on layers and piecey ends, or bangs that are begging for brilliance.
The inside secret: Pure micro-crystalline liquid creates a highly-reflective shine, while leaving strands feeling clean, lightweight, and oil-free.
* Loxa Beauty is authorized by Joico.
I cannot for the life of me figure out why Joico would stop producing/selling the Brilliantine Pomade. I have only a very little left and use it only for very special occasions. Please, please, please bring it back!
I am so disappointed the Brilliantine Spray Gloss is unavailable. I have tried so many other products but none are as good. Please bring it back asap.
Bring back BRILLANTINE palmade. The new one stinks. Nothing else compares. Who made that bad decision? Get rid of them!!!!
PLEASE bring back Brilliantine - been using this product for 27 years and nothing else comes near - HELP????!!!!! considering shaving my head now!
Please bring back the Brilliantine