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The star of Joico’s gleam team, this powerful-yet-lightweight wax styler delivers the ultimate glossy finish to hair that wants its luster back. It’s our favorite way to amp up shine, smooth down flyaways, and turn the spotlight on really great hair color.
Perfect choice for: Any hair – short, fine, layered, long, or voluminous–that needs a serious dose of shine (or even just a clever spot of finishing to highlight a great blowdry).
Here’s how: Just a drop or two rubbed into the palm of the hands and you’re ready to work this instant shine amplifier into dry hair. It’s especially genius on layers and piecey ends, or bangs that are begging for brilliance.
The inside secret: Pure micro-crystalline liquid creates a highly-reflective shine, while leaving strands feeling clean, lightweight, and oil-free.
* Loxa Beauty is authorized by Joico.
What have you done, bring back Brilliantine Pomade
Please bring back the brillantine pomade. Only product i have used in last 20 years and there is nothing comparable out there!!!
Does not cover the same bases as Brilliantine. Also missing Spray Glace. We could use a spray shine fine mist product. The liquids and lotions do not work on all hair types and many clients prefer a spray format.
Ran out of Brilliantine just before I was due to go on my holidays. Purchased the alternative, and because of this all my holiday photos are ruined. Please bring back Brilliantine.
Please bring back the brilliantine pomade!!!!!!! So true that nothing compares!!!!