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Everyone has their favorite product, but our award-winning, Deep-Penetrating Reconstructor has a loyal following that’s truly unparalleled. The reason? In just five minutes (The 5-minute miracle!), this powerful combination of amino acids rebuilds and re-fortifies stressed strands… returning hair to its former glory in a single application.
Perfect choice for: Hair – of any texture, length, or thickness–that’s become damaged, dry, and dull, thanks to relentless exposure to thermal styling tools, chemical processes, or a harsh environment.
Here’s how: Apply to damp, towel-dried hair; allow to penetrate for a full five minutes; then rinse. (Tip: Leave on even longer for an added treat for your hair – your hair will thank you for it.) You’ll feel the difference before you even pick up your blowdryer.
The inside secret: We added the highest concentration of Quadramine Complex, our famous protein-stocked repair formula, to maximize protection and reconstruction to each and every damaged strand.
* behindthechair.com Stylist Choice Awards “Favorite Damage Repair Product”
* Loxa Beauty is authorized by Joico.
It left a film on my hair and made it look very oily. My hair has blond highlights and instead they looked brown after the use of this product. Hopefully it will wash out.
Unbelievable product. Made my blond curly, color treated hair healthy again. Love this stuff! Is it safe to use it more then once a week? Didn't know if it would be too much protein for the hair??
this product smells so good and makes my hair feel amazing! absolutely worth every penny!
This product helped save my chronically died hair from destruction and gave back its strength and shine.