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There’s dry hair… and there’s hair that’s so parched, so thirsty, so starved for moisture that only a serious drink could bring it back to life. Intense Hydrator is the cocktail of choice: a profoundly nourishing treatment (at a gentle 3.5 PH level), offering immediate hydration to hair that’s gasping for air.
Perfect choice for: Frizzy, erratic, dry locks that have been zapped of moisture from by everything from chemical treatments to the environment… to lousy genes.
Here’s how: After shampooing, apply generously to the hair shaft and allow to penetrate for a full five minutes. Rinse and style as usual… but with far shinier results.
The inside secret: Bio-Advanced Peptide Complex is a master at quenching thirst by restocking Amino Acids; Silicone seals the cuticle and delivers intense shine; while Lanolin and Shea Butter replace lost lipids.Buy Now
* Loxa Beauty is authorized by Joico.
Tried this for the first time the other day and I am already impressed. I use it along with the shampoo and conditioner. Would love to try the other products as well, does anyone know where you can buy it in the GTA area?
I have naturally curly frizzy hair and when I used this after my regular shampoo/conditioning routine the result was silky smooth hydrated hair
Can this product be used while breastfeeding?
can this be used daily....I love Joico and work in a wholesale for pof only
Absolutely love the difference this product makes on my hair. It is a quality product that leaves hair smooth and shiny. Much better than anything you'll find in the drug stores.