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Want to bulk up without gaining an ounce? We have the skinny on how you can do exactly that: Our Body Luxe Volumizing Shampoo powers up the body, volume, and thickness of the finest strands without weighing hair down. Watch your texture transform before your very eyes… a before-and-after.
Perfect choice for: Fine-to-normal hair types that crave a fuller figure.
Here’s how: Apply to wet hair; work into a sudsy lather; rinse (and repeat if necessary).
The inside secret: It’s a well-known fact that bodybuilders love their oatmeal. We do, too, which is why we’ve stocked this shampoo with Oat Protein Complex, designed to thicken each individual strand, provide gloss and shine, and deliver a dose of natural humectants that lock in moisture. Our Bio-Advanced Peptide Complex does the rest of the workout, by reconstructing damaged hair from the inside out.Buy Now
* Loxa Beauty is authorized by Joico.
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After happily using the Joico Body Luxe Shampoo in the grey bottle for 2 years, I parted with a lot of money for a 1 litre 'new packaging' green bottle and by the time I'd washed my hair for the 3rd time I was angry it was not the same shampoo.
It left my hair looking greasy and oily. It definitely did NOT add volume to my hair like the Joico i the grey bottle. I give it 1 star because I had to write this review!
Smells soooo good and made my hair feel much thicker! My boyfriend told me it looked like I had a lions mane. lol
i suspect you may be having an allergic reaction to the protein in the shampoo, my wife loves the shampoo but is allergic to protein she makes sure she always rinses her hair thoroughly and no longer has a problem , hope that helps.
I used this shampoo along witht the conditioner for about 2 months before I realized that the scalp dryness was caused by the products and not by the dry weather. The shampoo is very volumizing and smells great, which is why I kept using it for so long. the downside is is that it irritated my scalp big time! I have now been trying to recover my dry, damaged and flaky scalp for 2 months to no avail!
I recommend paying close attention to how your scalp feels when using this shampoo, and to stop using it at the first sign of itching. Don't keep ignoring the signs like I did...
I love this line of shampoo/conditioner. Have tried MANY volumizing/bodifying shampoo/conditioners and this by far is the best. It actually volumized without drying your hair, obviously no small feat as so many brands simply cannot produce these wonderful results. Don't change a thing. Works GREAT