- salon pro
Want to bulk up without gaining an ounce? We have the skinny on how you can do exactly that: Our Body Luxe Volumizing Shampoo powers up the body, volume, and thickness of the finest strands without weighing hair down. Watch your texture transform before your very eyes… a before-and-after.
Perfect choice for: Fine-to-normal hair types that crave a fuller figure.
Here’s how: Apply to wet hair; work into a sudsy lather; rinse (and repeat if necessary).
The inside secret: It’s a well-known fact that bodybuilders love their oatmeal. We do, too, which is why we’ve stocked this shampoo with Oat Protein Complex, designed to thicken each individual strand, provide gloss and shine, and deliver a dose of natural humectants that lock in moisture. Our Bio-Advanced Peptide Complex does the rest of the workout, by reconstructing damaged hair from the inside out.
* Loxa Beauty is authorized by Joico.
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This stuff is incredible. Do yourself a favour and get it with the conditioner. Thick, lustrous shiny hair with lots of volume to style. Brilliant.
I love the fresh clean smell. it thickens hair a little but not much. No lather so I have to use a lot of product to clean my hair
After happily using the Joico Body Luxe Shampoo in the grey bottle for 2 years, I parted with a lot of money for a 1 litre 'new packaging' green bottle and by the time I'd washed my hair for the 3rd time I was angry it was not the same shampoo.
It left my hair looking greasy and oily. It definitely did NOT add volume to my hair like the Joico i the grey bottle. I give it 1 star because I had to write this review!
Smells soooo good and made my hair feel much thicker! My boyfriend told me it looked like I had a lions mane. lol
i suspect you may be having an allergic reaction to the protein in the shampoo, my wife loves the shampoo but is allergic to protein she makes sure she always rinses her hair thoroughly and no longer has a problem , hope that helps.