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Top celebrity colorists in the country shared their trade secrets with The Colorist, including Joico Guest Artist Cherry Petenbrink, whose clients include Jennifer Lawrence and Scarlett Johansson.
Cherry recently made headlines when she chopped Jennifer’s hair and made it lighter. Cherry says her new shade is a combination of her natural color and highlights from her previous shoulder-length style. She used Joico K-PAK Creme Lightener, 20-volume developer, and after shampooing and towel-drying her hair, she applied a gloss like Joico Vero K-PAK Chrome Demi-Permanent Color in N9 (Beach Sand).
For Scarlett, Cherry created a technique she calls Flash Effects, which uses darker shades to melt into lighter shades as if airbrushed saying, “It’s important to keep the lighter pieces on the interior to avoid obvious outgrowth.”