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Estetica USA – September 2013

September 2013

We are proud of Joico Vero K-PAK International Artistic Director Sue Pemberton for winning her second NAHA award for Hair Color!

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Joicos’ Style for a Cure campaign includes special pink product promotions on JoiMist Firm hairspray and JoiWhip foam in duo packs with a portion of sales going to benefit City of Hope and Susan G. Komen.

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Joico Guest Artist Dilek Onur-Taylor nominated for Estetica’s choice texture category, which challenges stylists to express designs that complement the individuality of diverse hair textures.