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Behind The Chair

"Rooty is in," declares Joico Vero K-PAK Color spokesperson Beth Minardi. "I love the modern look of it," she says. And in place of the traditional French technique, Beth developed her own version that she calls American Baliage. "It's basically balayage with foils," she says. "I use special, long foils and press the hair flat into them. It helps me concentrate the lightener exactly where I want it."

    hairstyle

    Behind The Chair

    "Rooty is in," declares Joico Vero K-PAK Color spokesperson Beth Minardi. "I love the modern look of it," she says. And in place of the traditional French technique, Beth developed her own version that she calls American Baliage. "It's basically balayage with foils," she says. "I use special, long foils and press the hair flat into them. It helps me concentrate the lightener exactly where I want it."

      hairstyle

      Behind The Chair

      "Rooty is in," declares Joico Vero K-PAK Color spokesperson Beth Minardi. "I love the modern look of it," she says. And in place of the traditional French technique, Beth developed her own version that she calls American Baliage. "It's basically balayage with foils," she says. "I use special, long foils and press the hair flat into them. It helps me concentrate the lightener exactly where I want it."

        hairstyle

        Behind The Chair

        "Rooty is in," declares Joico Vero K-PAK Color spokesperson Beth Minardi. "I love the modern look of it," she says. And in place of the traditional French technique, Beth developed her own version that she calls American Baliage. "It's basically balayage with foils," she says. "I use special, long foils and press the hair flat into them. It helps me concentrate the lightener exactly where I want it."