- salon pro
The trees are turning, apples are crisp, you’re finally wearing those killer suede boots, and joi is in the air (and hair). Believe it or not, researchers claim it has a lot more to do with science than a deep-seated passion for cider and Uggs. According to Dartmouth Professor of Sociology, Kathryn Lively, “our obsession with the season is a social construct that starts when we’re children,” she explains to Huffington Post. We associate fall with exciting things, like fresh pencils, new friends, hearty soups, cookies in the oven…and that love of nesting never goes away.
Note to self: We don’t want it to…which is why we’ve come up with five more ways to squeeze the joi out of this very juicy season:
Just when you thought you couldn’t take another re-run of SNL, the networks hit it out of the park with a refreshing line-up of entertainment that makes you want to stay in and curl up on the couch. From the weepingly-brilliant This Is Us to NFL Football and, yes, brand new SNL sketches that hit it out of the park, it’s time to turn on the tube again.
If ever there’s a season where you wake up with the unmistakable urge to bake a bundt, this is it. And there’s no better fodder for a sweet obsession than Instagram, where rock-star foodies like @smittenkitchen, @whiteflowercakeshoppe, @joythebaker, and @preppykitchen give you daily treats to feast your eyes on — and inspiration to get your oven mitts on.
After the assault of sun and sea, it’s time to climb back into that hair chair and fix what ails. Hair color gets super-charged; treatments get more intense (like K-PAK Color Therapy Luster Lock Instant Shine & Repair Treatment or Blonde Life Brightening Masque); and skin cries out for those cutting-edge spa services that reveal a fresh complexion.
According to neuroscientist, Dr. John McGann, loving the smell of fall is “less about the smells themselves and more about association.” As in: It’s not that you have a deep-seated love of the scent of the inside of a pumpkin, but rather, a love of all the other luscious scents that go along with it, like cinnamon, nutmeg, and clove. Those associations extend outside of the kitchen, too…to memories of nubby sweaters, Grandma’s porch swing, and roaring fires.
Now that friends and neighbors are no longer “at the lake,” “visiting the family,” and “finally taking that cross-country RV trip,” you can actually see people you love again. And not just on Facebook. Take advantage of everyone’s proximity and put those dinners, game nights, and football parties on the calendar. Quick…before they leave for their December vacation.
Read more ideas to keep you JOI-FUL this season.