Hair Care 101
A Shampoo for You
Joico's shampoo and conditioning products offer professional stylists the means to satisfy every consumer's need for restoring their hair to its natural health and beauty. Joico has been dedicated to the "Art of Healthy Hair" since its creation by a professional hairsylist in California in 1975 who realized that shampoo and other hair care products on the market did little to improve hair health and provided only temporary fixes to problem hair.
From its early days in a 900 square foot building where shampoo and conditioners were mixed and packaged by hand to its present-day position as a leader in the creation of scientifically formulated hair care products, Joico offers stylists a wide range of shampoo, conditioners and hair treatments that restore hair to its natural health and beauty.
Joico's Quadramine Complex, used today in all of its shampoo and conditioning products, is the culmination of three decades of scientific research into reconstructing damaged hair. Quadramine Complex incorporates the 19 essential amino acids in Human Hair Keratin Protein in a wide range of molecular weights into its shampoo and styling products to repair and reconstruct hair from cuticle to cortex, resulting in beautiful, full-bodied healthy hair.
Joico shampoo is available in several formulations to address specific hair needs. DAILY CARE is our core line of cleansers and conditioners. Our exclusive formulas help every hair type to retain vital moisture, promote inner strength and maintain natural beauty.
Joico's K-PAK shampoo and conditioning line is the ultimate for repairing, strengthening and protecting damaged and chemically treated hair. The proven ingredients in the K-PAK line, including Keratin Silicone Complex and the Hair Protection System combined with Quadramine Complex protect and repair hair damaged by chemical processing, thermal styling and the environment.
SILK RESULT incorporates a blend of real silk surfactants, Silk Amino Acids and proteins into a formulation for people who want soft, silky hair whether their natural hair is fine, normal, or course. For overly dry hair, MOISTURE RECOVERY is Joico's premier moisture line featuring the exclusive Hydramine Sea Complex. Combining ingredients such as algae and sea kelp, Moisture Recovery restores moisture to hair that is dry due to chemicals, the environment, or heredity.
BODY LUXE uses our exclusive Oat Protein Complex to volumize hair that is naturally thin or limp by increasing its diameter to give it increased body and sumptuous thickness. COLOR ENDURE uses Joico's exclusive Multi-Spectrum Defense Complex to prolong the tonal integrity and health of colored hair, and RE:NU helps to control the effects of graying.
With all that Joico has to offer, there's bound to be a shampoo for you.
From its early days in a 900 square foot building where shampoo and conditioners were mixed and packaged by hand to its present-day position as a leader in the creation of scientifically formulated hair care products, Joico offers stylists a wide range of shampoo, conditioners and hair treatments that restore hair to its natural health and beauty.
Joico's Quadramine Complex, used today in all of its shampoo and conditioning products, is the culmination of three decades of scientific research into reconstructing damaged hair. Quadramine Complex incorporates the 19 essential amino acids in Human Hair Keratin Protein in a wide range of molecular weights into its shampoo and styling products to repair and reconstruct hair from cuticle to cortex, resulting in beautiful, full-bodied healthy hair.
Joico shampoo is available in several formulations to address specific hair needs. DAILY CARE is our core line of cleansers and conditioners. Our exclusive formulas help every hair type to retain vital moisture, promote inner strength and maintain natural beauty.
Joico's K-PAK shampoo and conditioning line is the ultimate for repairing, strengthening and protecting damaged and chemically treated hair. The proven ingredients in the K-PAK line, including Keratin Silicone Complex and the Hair Protection System combined with Quadramine Complex protect and repair hair damaged by chemical processing, thermal styling and the environment.
SILK RESULT incorporates a blend of real silk surfactants, Silk Amino Acids and proteins into a formulation for people who want soft, silky hair whether their natural hair is fine, normal, or course. For overly dry hair, MOISTURE RECOVERY is Joico's premier moisture line featuring the exclusive Hydramine Sea Complex. Combining ingredients such as algae and sea kelp, Moisture Recovery restores moisture to hair that is dry due to chemicals, the environment, or heredity.
BODY LUXE uses our exclusive Oat Protein Complex to volumize hair that is naturally thin or limp by increasing its diameter to give it increased body and sumptuous thickness. COLOR ENDURE uses Joico's exclusive Multi-Spectrum Defense Complex to prolong the tonal integrity and health of colored hair, and RE:NU helps to control the effects of graying.
With all that Joico has to offer, there's bound to be a shampoo for you.












